In this episode of The Sorted Post-Purchase Podcast, host Shaun Weston chats with Phoebe Parry-Crooke from what3words and Vickey Hill from Sorted about improving delivery accuracy. They unpack the challenges of getting parcels to the right place at the right time, and explore how what3words’ innovative addressing system is changing the game.

The trio explore why traditional addresses sometimes miss the mark, especially for new-builds or tricky locations. Phoebe explains how what3words splits the world into 3m x 3m squares, each with a unique three-word address. This precision could be a real game-changer for your delivery operations.

Vickey breaks down Sorted’s role as the crucial link between retailers and carriers. She details how they’ve partnered with what3words to seamlessly integrate those handy three-word addresses throughout the delivery journey, enhancing efficiency and customer satisfaction.

The conversation tackles the hefty costs of failed deliveries – around £13-14 each time – and how more precise addressing could slash these expenses and boost your bottom line. Phoebe also shares some inspiring examples of how what3words is being used beyond deliveries, from car navigation to emergency services.

Whether you’re looking to reduce customer contacts, cut operating costs or boost sales through improved delivery experiences, this episode offers valuable insights. It’s a must-listen for anyone in ecommerce, logistics or supply chain management keen to stay ahead of the curve in delivery innovation.

To wrap things up, Shaun, Phoebe and Vickey have a bit of fun sharing their fantasy holiday spots using what3words addresses. It’s a light-hearted end to a chat packed with insights on making deliveries smoother for customers, retailers and carriers alike.


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